Thursday, November 5, 2009

The Fun Theory

This is an amazing idea. Based in Sweden and backed by Volkswagen, the idea of this website is to see if people were rewarded for doing something they may not like doing, if they would do it more often and invite others to do the same. The website puts it as changing "people's behavior for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better."

As of now, the website has three social experiments for you to view. I'm not going to give away the experiments - I really want you reader, yes you, to go to the link and check it out. The videos aren't long and they're entertaining. Check back often to see if more videos are posted. You can also check the side of my page for a permanent link.


You can view entries submitted by visitors, and vote on their ideas. If you have your own, you can submit it and perhaps find your idea on the main page and 2500 Euros. (Check the rules before you get too excited about all those Euros!)

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